Friday, March 19, 2010

DL1961 Premium Jeans Celebrity Spotting!!

Last week I posted my review for DL1961 Premium Denim Jeans. In my review I expressed delight and excitement about the innovative denim material the jeans are rendered in, and how I can see why the material is labeled "premium" denim. You can literally feel the level of excellence in the fabric. You can feel the pliability and flexibility that the XFIT Lycra adds to the denim, and by touch I now understand why this is boasted to be a revolutionary 4-way stretch fabric that moves 360 degrees to give you a most amazing and ultra comfortable fit!

The PR folks contacted me yesterday because the lovely Katherine Heigl was seen in her DL1961 Betty Cropped Jeans while having lunch at Little Dom’s restaurant in Los Feliz on Wednesday March 17th and they wanted me to share these fabulous pictures of her wearing these adorable style jeans with you all. You can see how carefree and comfortable she looks walking around with them on, not to mention how sexy, flirty and darling she looks in them! Check them out:

If you would like to purchase a pair for yourself, you can find them at the NATIONALJEANCOMPANY by CLICKING HERE:

DL1961 Betty Denim Capri in Riviera
Price: $148.00

They are available in Sizes 24 - 31

A kicky look that is perfect for springtime

The Betty Denim Capri in Riviera by DL1961 is a five pocket with a low rise, straight leg fit. The cropped pant has a turned up cuff. Back pockets have signature DL1961 stitching.

Approximate Measurements: Rise 7.5", Leg Opening 13.5", Inseam 23"

XFIT LYCRA, 73% Cotton, 27% Polyester
Machine Wash Cold


So you may CLICK HERE to see these Jeans or browse around to see the wide selection of other styles of jeans and products offered at NATIONALJEANCOMPANY CLICK HERE

I also want to provide you with some background information about DL1961 Premium Denim Jeans in case you didn't see my Review about them last week.

{From the DL1961 Premium Denim Website}

Finally, The Perfect Fitting Jeans For Everyone!

Can a pair of jeans project confidence, be trendy and sexy, yet flatter every body? The answer is found with DL1961 - a premium denim company based in New York that is redefining what it means to have the perfect pair of jeans.

Made using patented cross-weave XFIT technology that adapts to your unique body shape to give custom fit and comfort. DL1961 4-Way Stretch Jeans will not Sag, Bag, or Lose Shape.

The brand is popular with celebrities such as Halle Berry, Blake Lively, January Jones and Rose McGowan.

DL1961 jeans are available at Bloomingdale’s, Nordstrom, National Jean Company, E-Street Denim, and many other fine specialty stores.

{From the DL1961 Press Release}


Redefine what you think you know about fit, comfort, and style with DL1961, a new collection of premium denim launching Holiday '08 that combines revolutionary fit with timeless sex appeal. DL1961 offers the largest selection of jeans for women and men in the marketplace today that exclusively features XFIT LYCRA® fabric. It is also the first brand that will offer a men's denim collection made with XFIT LYCRA as well the first brand in the world to use organic cotton with XFIT LYCRA in select styles.

"We believe our customers will love the fit achieved by our exclusive manufacturing expertise with XFIT LYCRA," said Will Redgate, National Sales Director. "We have developed soft, lightweight washes with XFIT LYCRA denim that are superior to the qualities that have previously been sold in the market. Our style-conscious collection of DL1961 jeans is expertly designed to enhance body confidence and comfort at the same time. Now, you don't have to sacrifice comfort for style. You can have them both. As soon as someone experiences DL1961, we are certain they will feel more sexy and confident."

The XFIT LYCRA fabric technology has transformed the way jeans now move and fit on the body. "Because of the performance of XFIT we are not limited in the range of washes as others are with the traditional Lycra product," Redgate said.

The fabric is crafted from a cross-weave technology that provides four-way directional stretch, creating 90 percent less pressure at stress points including the knees, inseam, and back rise. The result is denim that moves 360 degrees - in much the same way that performance fabric does - eliminating sag, bag, and loss of shape while maintaining the integrity and structure of the style, even after repeated wears.

DL1961 highlights the body by using the inherent slimming and contouring effects of the four-way stretch fabric. Each style is a modern update from a classic silhouette that wraps the body and provides the best body shape - no matter what that shape may be.

"We want people to experiment with styles they may not have been able to pull off in the past because the four-way stretch works well on a lot of body types," Redgate said. "Tighter cuts do not feel binding the way they normally do, especially with something like a super skinny."

Styles for women include slim leg, skinny, boot cut, and wide leg flare; and are available in full range of washes from super dark to bleach. Cuts for men include straight leg, relaxed fit, and boot cut; and are also available in a wide range of washes. Design details include brushed copper hardware, an aged leather waistband patch with the DL1961 logo, and a small but identifiable embroidered "DL" on the back right pocket. Registered & Protected

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